Available for Q3 2026 engagements

We build the business models, the financial models, and the software that runs them.

Led by Corey Mangold, a public-company CEO and software engineer who understands business, finance, and operations, and how to scale companies. Behind him, a team of seasoned operators who have built and run companies together for over two decades, across consumer finance, Fortune 100 systems, and AI engines that read a company's numbers like a CFO. We take that to a small number of clients directly.

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Audit-tested
Models used by public & private companies
50+
American Advertising Awards
Multiple
Companies founded & exited
25+
Years building & leading
100s
Engineers led
Fortune 100
Systems shipped
Brands & products built under our leadership
TerraIACarFinance.comMolina HealthcareNorthgate MarketsToshibaPetIQKnott's Berry FarmJohnny RocketsSugarfinaHi-ChewDita EyewearGuardian BikesG/FORESpringboard AutoChuck JonesLumeCubeFlame BroilerKBSulluJim CarreyGigasavvyTerraIACarFinance.comMolina HealthcareNorthgate MarketsToshibaPetIQKnott's Berry FarmJohnny RocketsSugarfinaHi-ChewDita EyewearGuardian BikesG/FORESpringboard AutoChuck JonesLumeCubeFlame BroilerKBSulluJim CarreyGigasavvy
01 · Capabilities

Four layers, one operating system for your business.

Every engineer is senior, US-based talent from the best pool there is. We do not outsource overseas where quality gets compromised.

01

Business & financial models

Unit economics, pro formas, and scenario models that hold up under diligence. The numbers a company actually runs and raises on, not a spreadsheet that breaks on contact.

Pro formasUnit economicsSensitivityCap tables
02

Software architecture & leadership

System design, data models, and the build, plus the hard part: standing up and leading the team that ships it. We have done this from greenfield to Fortune 100 scale.

Next.jsTypeScriptPostgresSupabaseVercel
03

AI workflows & automation

Agentic pipelines and automation wired into real processes and real numbers, measured by what they remove from someone's day, not by the demo.

Claude APIMCPRAGEvals
04

Audiences & personas

We use AI and a deep read of business and consumer behavior to build the customer personas and target audiences worth pursuing. We build the data and the model of who to reach; your media team runs the outreach.

PersonasSegmentationBehavioral dataTargeting
02 · Selected work

Financial platforms, Fortune 100 systems, and the brands people know.

TerraIA
We built the AI analysis engine for this real-estate intelligence platform: it ingests a developer's messy financials, bank statements, pro formas, and unit matrices and reads them like a CFO, GC, and investor.
client · AI + finance
CarFinance.com
Advanced direct-to-consumer auto-lending platform, one of the most sophisticated consumer-finance applications of its kind.
consumer fintech
Fortune 100 systems
Internal platforms built to streamline operations inside massive corporations, engineered and led at enterprise scale.
enterprise
Molina Healthcare
Digital and brand work for a Fortune 500 managed-care organization operating at national scale.
healthcare
PetIQ
Brand building and digital at scale for a national consumer-health company.
brand + digital
Gigasavvy
We co-founded, led, and sold an award-winning software and marketing agency, staffed with some of the best engineers in the industry.
founded & exited
03 · The engine

We don't describe the system. We show you the code that runs it.

A representative slice of the financial-analysis engines we build for clients. Read a project's numbers, prove what we can with deterministic rules, then escalate the rest to an AI lens that flags risk the way a seasoned investor would.

analysis-engine.tsfinancial modeling
// A financial-analysis engine of the kind we build for clients.
// Read a project's numbers, prove what we can with deterministic
// rules, then escalate the rest to an AI lens that flags risk
// the way a seasoned investor would.

export async function runAnalysis(project, priorFindings = []) {
  const benchmarks = await getBenchmarks(
    project.assetType,
    project.market,
    project.unitCount,
  );

  // Deterministic rules first — math we can prove.
  const ruleFindings = RULES.flatMap((rule) => {
    try {
      return rule.run(project, benchmarks) ?? [];
    } catch (e) {
      console.error(`Rule ${rule.id} failed:`, e.message);
      return [];
    }
  });

  // Then the AI lens, for the risk the rules can't see.
  const context = buildContext(project, benchmarks, [
    ...priorFindings,
    ...ruleFindings,
  ]);

  const response = await analyze(context, {
    system: INVESTOR_PROMPT,
    model: "claude-sonnet-4-6",
    maxTokens: 1500,
  });

  const aiFindings = parseFindings(response)
    .map((f) => ({ ...f, severity: rank(f) }));

  return [...ruleFindings, ...aiFindings];
}
04 · Audiences & personas

We tell you exactly who to build for.

Using AI and a deep read of business and consumer behavior, we build the customer and consumer personas, segment your real audiences, and model who is actually worth pursuing. You get the business case, the financial model, the audiences, and the software that powers it all. We build the intelligence; when it is time for outreach, your media team or agency takes the personas and runs the campaigns.

A

Consumer & customer personas

Research-backed, behavior-driven personas that describe who your real buyers are, what moves them, and where they are in the journey.

B

Audience segmentation

The segments worth pursuing, sized and prioritized against your model so spend goes where the return is, not where the noise is.

C

Targeting intelligence

The data and the brief a media team needs to reach the right people. We hand off the intelligence; we do not run the ads.

05 · Approach

How an engagement runs.

STEP 01

Map the system

We start with what exists and where the friction is. You get an honest architecture and financial read from a team that has led builds at scale, not a sales deck.

STEP 02

Build the smallest thing that proves it

A working slice in production fast. Value visible before the big spend, not after.

STEP 03

Automate, scale, and hand off

We ship it on infrastructure your team can operate, stand up the people and process to run it, and make ourselves unnecessary.

06 · Booking

Book a working session.

A 45-minute call to map your system and see if there is a fit. No deck, no pitch. We look at the actual problem.

07 · Contact

Or send a note.

Prefer to write first? Tell us what you are working on and we will get back to you.